PR & Social Media for Global Brands in the China Market

Media relations and social media to build your brand and get your products in the hands of consumers

Our Work


Your Story.

Our Generation.


GenNow is an ROI minded Shanghai based PR & Communications agency. We help you resonate with and sell to China’s new generation of super consumer.

We handle your social media and utilize their e-commerce potential to the fullest, whilst brand building through pitching media with stories that truly resonate.

GenNow is your bridge to China.

What We Do

Communicating to and in China is what we do

Public Relations

We have the networks and expertise to get your story to top media and influencers. We curate media and influencers who share your vision.

Social Media Management

We see social media as both a place to share stories and an e-commerce channel to convert readers into buyers.

GenNow understands China

Based in Shanghai, we’ve always got our finger on the pulse of China.

Digital Lives

Media Matters

Hyper connected and always on, China lives digitally and mobile first.

That’s why it’s crucial to optimise it to sell. Shortening user journeys, calls-to-action and conversion is what we focus on.

Selecting the right media and influencers to represent your brand is only half the battle. 

And it’s only when they’re properly educated in your product and truly believe in it, that their viewers believe too.

Our team

Lucien Pang - Founder
Claire Wang - Social Media
Alex Liu - PR
Rebecca Pan - Operations

Our testimonials

Already worked with GenNow PR twice, I'm extremely delighted Lucien and the team have been able to arrange dozens of interviews for our VIP speakers.
Oscar Prat van Thiel Coovels
Director, Innovation Fair
Great experience with GenNow, they delivered very professionally doing the PR for the opening of our hotel within a very short timeframe. Thank you GenNow.
Allan Van
Four Points by Sheraton, Jiaxing Marketing Director

Let's talk about your next project