Connecting world Changing brands to China

GenNow is a communications firm with a challenger mindset

Our Work


Entreprenerial by nature

Selective by necessity

GenNow sees and does things differently. We see you as a partner, not a customer, because we’re mission driven to create a better world.

We are entrepreneurial by nature. That’s how we support our partners, by being agile, adaptable, and full of creative ideas.

We are selective by necessity. GenNow chooses brands that are changing the world, who share our same challenger mindset.

We are experienced and connected. A powerful mix of media relations and social media prowess gets your brand known and products in the hands of consumers.

Let’s make a difference together.

What We Do

Communicating to and in China is what we do






GenNow understands China

Based in Shanghai, we’ve always got our finger on the pulse of China.

Digital Lives

Media Matters

Hyper connected and always on, China lives digitally and mobile first.

That’s why it’s crucial to optimise it to sell. Shortening user journeys, calls-to-action and conversion is what we focus on.

Selecting the right media and influencers to represent your brand is only half the battle. 

And it’s only when they’re properly educated in your product and truly believe in it, that their viewers believe too.

Our team

Lucien Pang - Founder
Claire Wang - Social Media
Alex Liu - PR
Rebecca Pan - Operations

Our testimonials

Already worked with GenNow PR twice, I'm extremely delighted Lucien and the team have been able to arrange dozens of interviews for our VIP speakers.
Oscar Prat van Thiel Coovels
Director, Innovation Fair
Great experience with GenNow, they delivered very professionally doing the PR for the opening of our hotel within a very short timeframe. Thank you GenNow.
Allan Van
Four Points by Sheraton, Jiaxing Marketing Director

Let's talk about your next project