La Bottega

Shanghai Showroom Grand Opening

La Bottega

La Bottega supplies the world’s finest hotels with the world’s finest amenities.

They wanted us to invite a small amount of high-profile media to attend their intimate event to mark the opening of their Shanghai showroom and to showcase their offerings to industry clients.

GenNow provided

Event PR and Media Relations

The Impact

  • Key media attendees included ELLE, china.com, CHIC, Forbes and The Paper
  • Greater brand awareness amongst key media and readers for La Bottega
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